Now Accepting Wholesale Partners

Partner with Lumi Clay
for Wholesale

Mess-free clay kits, loved by 10,000+ families. Strong impulse purchase at US$18 retail. Up to 82% margins.

Duties Paid ShippingNon-Toxic & Safe10,000+ Sold
Foxy
Rexy
Pixie
Terra

Why Partner with Lumi?

Everything a wholesale partner needs: proven product, great margins, and zero hassle.

High Margins

Up to 82% profit per kit. Strong markup potential at US$18 retail.

Strong Impulse Purchase

US$18 sweet spot. Customers grab without hesitation—perfect for quick decisions.

Birthday & Gift Hero

Last-minute gift solution. Works for kids' birthdays, couples' date nights, and thoughtful presents.

Year-Round Revenue

Not seasonal. Sells during holidays, rainy weekends, date nights, birthdays. Reliable inventory.

Simple Carton Pricing

Start with one carton of 144 kits, mixed however you like. The price drops at 2 and 4 cartons.

Delivered, Duties Paid

Sent from our warehouse, duties paid, 6–12 business days to your door. Shipping is included in the price.

Broad Customer Appeal

✓ Parents & Families: Screen-free activity, educational, kids do independently

✓ Couples & Date Nights: Creative bonding activity, stress relief, quality time

✓ Gift Buyers: Thoughtful alternative to generic toys or flowers

✓ Young Adults & Teens: Trending creative hobby, mindfulness activity

Perfect For

• Toy stores — Kids' birthday gifts, family activities

• Museum gift shops — Educational, creative souvenirs

• Craft & hobby retailers — Adult creative hobbyists, couples

• Boutique lifestyle stores — Date night ideas, unique gifts

• Bookshops & gift stores — Thoughtful presents, alternative to books

Trusted by Wholesale Partners

Already Stocked in
Leading Stores

Join 100+ wholesale partners bringing screen-free creativity to their customers. See how Lumi displays beautifully in boutiques and toy stores.

Boutique display
Boutique display
Counter crate
Counter crate
Window shelf
Window shelf
Peg wall
Peg wall
Window riser
Window riser
Lumi clay kits hanging on Lollipop Collective's market stall shelf
Lollipop Collective's stall

“Clay kits sold really well even though foot traffic was lower because it was raining! They were the second most popular item at the entire fair!”

Becc, Lollipop CollectiveAdelaide, South Australia
OrderedPremium Bundle · 48 kits
RRPA$18.95

Display-ready packaging. No assembly required. Stock arrives shelf-ready.

View Wholesale Pricing

2 Worlds, 24 Characters

Mix & match across both worlds. Something for every customer.

Into the Wild

A little wild at heart

12 characters
FoxyNibblesRascalBaoCocoMaple

Little Jurassic

Tiny dinos, big personalities

12 characters
RexyTerraDaisyPeepRumbleTrikey
Wholesale Pricing

WHOLESALE DISTRIBUTOR PRICING

Supply retailers with mess-free clay kits loved by 10,000+ families. Each box = 12 kits, each carton = 12 boxes (144 kits). Every price is per kit, delivered: shipping is included.

1 Carton

144 kits · 12 boxes

US$4.05/kit, delivered
Shipping included77% below RRP

Order total:

144 × US$4.05US$583.20
RRP US$18 a kitUS$2,592 at RRP
  • Mix any characters across both worlds
  • Shelf-ready hang-tab cards
  • Dedicated distributor support
Enquire Now
Best Value

2 Cartons

288 kits · 24 boxes

US$3.60/kit, delivered
Shipping included80% below RRP

Order total:

288 × US$3.60US$1,036.80
RRP US$18 a kitUS$5,184 at RRP
  • Mix any characters across both worlds
  • Priority warehouse allocation
  • Dedicated account manager
  • Co-branded marketing materials
Enquire Now

4+ Cartons

576+ kits · 48+ boxes

US$3.15/kit, delivered
Shipping included82% below RRP

Order total:

576 × US$3.15US$1,814.40
RRP US$18 a kitUS$10,368 at RRP
  • Our lowest per-kit price
  • Mix any characters across both worlds
  • Priority production scheduling
  • Ask about custom pricing above 4 cartons
Enquire Now

Prices in USD, per kit, delivered. Shipping is included: sent from our warehouse, duties paid, 6–12 business days. These prices are for wholesale distributors supplying retail stores. Stocking a single store? See retail trade pricing (from 12 kits).

Recommended Distributor Starter Pack

One carton, split evenly across both worlds. The easiest way to test the Lumi range in your market.

72

Into the Wild

72

Little Jurassic

Total Kits:144 kits
Distributor cost @ US$4.05/kit, delivered:US$583.20
Recommended Retail @ US$18:US$2,592
Your Margin:US$2,008.80

💡 Pro tip: Most distributors reorder within 4-6 weeks once they see shelf turnover. End customers typically purchase 2-3 different themes per transaction.

What's in Each Kit

Every kit is a complete, self-contained creative experience. No extras needed.

Air-Dry Clay

Air-Dry Clay

4 vibrant, non-toxic colors in a sealed container

Instruction Card

Instruction Card

Step-by-step visual guide — no reading required

Branded Packaging

Branded Packaging

Premium card packaging, ready for shelf display

Sculpting Tools

Sculpting Tools

4 kid-safe tools for shaping, cutting, and detailing

Finished Figure

Finished Figure

What the completed creation looks like

Full Product Range

24 characters across 2 worlds

FoxyFoxySly as they come
NibblesNibblesAlways on the go
RascalRascalCaught red-handed
BaoBaoDo not disturb
CocoCocoGo with the flow
MapleMapleTurning over a new leaf
PipPipChilly little penguin
PoloPoloBear with me
ScoutScoutBorn to explore!
NoriNoriSlow and steady
PixiePixieReeling in the good times
TuskTuskGood food, good mood

How It Works

Three simple steps to start stocking Lumi Clay.

1

Choose Your Box

Pick your bundle size and mix themes across both worlds.

2

We Ship It

Sent from our warehouse, duties paid, 6–12 business days to your door.

3

You Profit

Retail at US$18. Strong impulse purchase with up to 82% margin.

Get in Touch

Ready to partner with Lumi Clay? Fill out the form and we'll get back to you within 24 hours.

Prefer to Chat?

Response Time

We typically respond within 24 hours

Location

Sydney, Australia

Family-run business based in Sydney, Australia. Trade pricing available across the US, in US$, delivered duties paid.